Explore the Literature World

A Wonderful Gift

"Where Culture Happens in Life."
company executive - Sarah Mao

Core Business

Book Sales Section
As the exclusive distributor of Reader and Reader Campus Edition in Singapore, we bring quality reading into bookstores, airports, and schools, allowing ideas and stories to take root under the tropical sun. Looking ahead, we will publish a series of lifestyle books, including a tea culture monograph by Professor Li Hui of Fudan University, inviting the world to discover the warmth of Eastern culture — starting with a cup of tea.
Cultural activities and education section
With over 30 cultural, artistic, and charitable events across Singapore — from the National Library and Singapore China Cultural Centre to Stamford International School, Zall Bookstore, Union Bookstore, and Sian Chay Medical Institution — we have reached more than 400,000 participants both online and offline. We believe that culture is not only a performance on stage but also a force that touches hearts and transforms lives.

Sian Chay Culture Lecture Hall

Combining culture and public welfare, the company will work together with the Singapore Sian Chay Charity Centre to create the “Sian Chay Culture Lecture Hall”, empowering culture for charity, actively responding to the government’s SG National Physical and Mental Health Plan, and providing more and better spiritual nourishment for the people.

Company Vision

“Using reading as a medium, integrating civilization”

Based on the excellent traditional Chinese culture, we promote the high-quality Chinese magazine “Reader”, which integrates and enriches the cultural connotations of Singapore’s Chinese people through in-depth reading and a combination of various cultural activities. In the context of modern scientific civilization, we promote Chinese education, create a unique cultural brand, and promote cultural exchange between Singapore and China.

Halimah Yacob